800.883.8290Chris and Jason are talking about the rungs on the way to the top of the “value ladder.” Adding value is crucial for any client driven business, but they are focusing on hard money lenders and real estate agents today, as those are the industries with which they are most familiar. There are a lot of steps along the way to the sale, so watch to learn what they are and think about how the ladder can be applied to your industry!
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