Chris and Jason are doing a mid-year checkup of their business. They start by talking about reporting and metrics – their favorite kind of reporting is how their marketing campaigns are performing at this point in the year, but financial …
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There are fundamental problems with the word entrepreneur. First of all, it’s hard to say. Everyone seems to pronounce the French ending differently. It’s even harder to spell. Why do the e’s and u’s always end up in the wrong …
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Brittany Hodak is an entrepreneur and Co-Founder of ZinePak, a company that provides add-on products for “Superfans” in the music and sports industries. She and her business partner, Kim Kaupe, were contestants on Shark Tank and they received offers from …
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Jason Balin was interviewed by www.fivehundo.com, a website that publishes “executive interviews in 500 words or less.” The original article appeared on May 9, 2017 and can be found here. Published on May 9th, 2017 | by Chad …
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We’re back to the topic in which our passion lies – marketing! Chris and Jason’s friend and business associate, Glenn Younes from Corner Unit Media is asking them five marketing questions and they don’t know what he is going to …
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Chris and Jason are going through the progression of roles an entrepreneur takes on when they start a business and as the company grows. When starting out, you must wear all the hats and do everything from admin to accounting …
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Chris is interviewing Jim Creagan, President of Randob Labs, a pharmaceutical company based out of Cornwall, New York. Jim is a chemist by training and Chris was curious to see how that educational work and background factors into how he …
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One of the first high-leverage strategies that we employed at Hard Money Bankers was an ad-click campaign. It is the most basic online marketing sequence. Here is how it works: You create and run a pay-per-click ad online. The ad-click …
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The question is how to fully harness ambition. It’s hard to be ambitious about a goal if you don’t believe it’s possible. It’s also difficult to rally ambition if you’re already anticipating a negative outcome. The key to mastering ambition …
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Idea generation is the first ingredient of savvy entrepreneurialism. Some ideas occur organically. They may pop into your head while you’re taking a shower or doing the dishes. If this doesn’t happen often for you, don’t despair. You can still …
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